Peony cares deeply about the environment and community. They deliver collections that pioneer sustainability. Every peony fabric is made from recycled materials. The result is premium quality swimwear that’s beautiful and good for the environment.
Peony is one of Australia’s leading sustainable brands. The Brandis stocked by leading retailers in Australia like THE ICONIC and David Jones and major international retailers like Net-a-Porter, Harrods, Bloomingdales, Saks Fifth Avenue among others.
When we first met the team and evaluated the brand, we had no doubt that the brands values and beautiful products would resonate with wider audience. We worked towards establishing the brand’s own online store as their primary sales channel, giving them a direct connection with their customer and more profitable growth.
Since 2019, online sales have increased very significantly. We’ve managed to expand the brand’s direct customer base and sales have increased more than 400% in this period.
